Press

OneTeam acquires esports consultant Theorycraft — Sports Business Journal, 2021

Why do esports organizations keep rebranding? Experts weigh in — Dexerto, 2021

Brands Like Nike and Louis Vuitton Got Into Esports & Now Gaming Is Getting Bigger: Here’s Why - Footwear News, 2020

Forbes 30 Under 30 2020 - Games Sector

Lauren Gaba Flanagan on the formation and aim of Theorycraft - Esports Insider, 2019

Mykles, Blum, Gaba Flanagan launch esports consulting firm Theorycraft - ESPN Esports, 2019

Competitive gaming vets launch consulting firm - Sports Business Journal, 2019

Esports Industry Veterans Launch Theorycraft Consulting Firm - The Esports Observer, 2019

MonteCristo shares his experiences in esports that led to co-founding of Theorycraft - Inven Global, 2019

MonteCristo, Bryce Blum launch Theorycraft advisory agency - Esports Insider, 2019

Esports Sounding Board - Sports Business Journal/Daily, 2018

A VC’s Top Takeaways from VidCon - Hacker Noon, 2018